In general, women are the ones who are often described as shopaholics. Are women really that easy getting addicted to shopping? Study shows that one out of two 14 to 24 years old single women showing shopaholic tendencies.
Taking Great Singapore Sale (GSS) as an example, majority of them are female customers, coming armed with great fighting spirit to beat the dizzy crowds. It is not surprise to witness the scene when female customers pull each other’s hair, snatching and quarrelling over a discounted item. This simply shows how women can behave to an extent when it comes to shopping, and not saying, during sale seasons. To put it differently, whenever you see a huge crowd of women gathering at a particular place, the first thing that will flash through your mind is ‘SALE!’
Marketers like to set their target audiences on the females, as it is clearly seen that we are more prone to shopaholism. We are the ones who easily get influence by advertisement, especially those on sale items. Furthermore, the way a woman dress up, determines her social status. Thus, this is one of the reasons why women are so concern in getting the right clothes, and accessories. On the other hand, men are only concern with their 5Cs- career, car, condo, credit cards and country club. Hence, during sales period, women will seize the opportunity to purchase something that they originally want, but at a lower price.
Shopping does not harms, but being a compulsive shoppers ruin one’s life. I agree with educating the youths with the dangers of compulsive shopping, before they actually become one. Overall, it is not a bad idea of shopping during sales seasons. However, you must be sure that you got to control yourself and to resist temptation from those attractive discounted sales items! Spend wisely! :D
In general, women are the ones who are often described as shopaholics. Are women really that easy getting addicted to shopping? Study shows that one out of two 14 to 24 years old single women showing shopaholic tendencies.
Taking Great Singapore Sale (GSS) as an example, majority of them are female customers, coming armed with great fighting spirit to beat the dizzy crowds. It is not surprise to witness the scene when female customers pull each other’s hair, snatching and quarrelling over a discounted item. This simply shows how women can behave to an extent when it comes to shopping, and not saying, during sale seasons. To put it differently, whenever you see a huge crowd of women gathering at a particular place, the first thing that will flash through your mind is ‘SALE!’
Marketers like to set their target audiences on the females, as it is clearly seen that we are more prone to shopaholism. We are the ones who easily get influence by advertisement, especially those on sale items. Furthermore, the way a woman dress up, determines her social status. Thus, this is one of the reasons why women are so concern in getting the right clothes, and accessories. On the other hand, men are only concern with their 5Cs- career, car, condo, credit cards and country club. Hence, during sales period, women will seize the opportunity to purchase something that they originally want, but at a lower price.
Shopping does not harms, but being a compulsive shoppers ruin one’s life. I agree with educating the youths with the dangers of compulsive shopping, before they actually become one. Overall, it is not a bad idea of shopping during sales seasons. However, you must be sure that you got to control yourself and to resist temptation from those attractive discounted sales items! Spend wisely! :D
